Who we are and
what we do

Who we are and
what we do

After many years in different corporate and start-up environments, we thought it is time to share our knowledge and experience in a different way and founded
NEVER BEEN BEFORE.

By our nature, we have always been pushed into the forefront of new developments and rode many innovation waves during our careers.

kathi_profil

Katharina Koeck

Previously, I was Head of Red Bull MOBILE, where I successfully ran mobile operations around the globe, while pushing the distribution of company owned content via mobile. In this role I also developed a digital loyalty and engagement platform as well as a globally used mobile ticketing solution.

Before that, I was Client Service Director at Agency Cayenne in Vienna.

As Head of Market Area Roaming at mobilkom austria AG I was leading an
international team, with responsibility for all market-related business activities, as well as the group-wide Roaming P&L. I succeeded in making Roaming the most profitable business area of Telekom Austria Group.


dominik_profil

Dominik Pfarl

As International Data Driven Marketing Manager at Red Bull I was driving the development of a global Data strategy, negotiating international data-sharing deals with the largest event organisers, while also developing tools for the
optimization of the data-driven advertising spending.

Before, I acted as Head of Digital for Red Bull MOBILE, being responsible for maximizing reach and conversion along all digital channels.

I developed and sold advertising concepts for mobile devices as a Sr. Account Manager for Brand and Agencies at OutThereMedia, an agency specialized in mobile Advertising.

I started my career as Licensing Manager licencing TV and mobile content formats at VeriSign/3United and ohm:tv.


Our extensive marketing know how is a valuable asset for technology companies in every phase of their lifecycle.

Therefore, we develop strategies, help conquering new territories and push them into new spaces towards relevant audience.

NEVER BEEN BEFORE is a collaboration of talents sharing the mission to create and add value to the projects we are taking on board.

As such we provide a full service approach, help start-ups or grown-ups to conquer new territories. 

We believe in decentralization, in a world where the sharing economy will enter a new dimension with new technologies like Blockchain laying the foundation to make this happen. Therefore we keep our organization slim and get the best heads on board as needed.

We develop and execute a smooth go-to-market strategy, marketing and communication plans.

We believe in relationships

We make things happen

We live a lean approach

We have a network of talents in all business disciplines

We love our projects

Katharina Koeck und Dominik Pfarl

We believe in relationships

We make things happen

We live a lean approach

We have a network of talents in all business disciplines

We love our projects

We believe in relationships

We make things happen

We live a lean approach

We have a network of talents in all business disciplines

We love our projects

We believe in relationships

We make things happen

We live a lean approach

We have a network of talents in all business disciplines

We love our projects

NEVER
BEEN
BEFORE


Austria
Berggasse 5,

1090 Vienna
Austria

The Netherlands
Van Oldenbarneveldtstraat 96A

1052 KH, Amsterdam 
The Netherlands